Click to go to other BBHQ pages
  privacy | contact us | FAQ | member services | BBHQ newsletter | this week’s essay | site nav | mobile?

Click here for great pictures, posters & autographs

BBHQ Boomer Essays:

AARP: A Warning for Boomers

Our Boomer-In-Charge at BBHQ, Hershel Chicowitz, writes about boomer memories and current events... from a boomer’s perspective. He is sometimes funny, sometimes provocative, some-
times a little of each. We hope you get a kick out of our Boomer Essays.

If they want to attract me as a member, the AARP is going to have to do some serious image-rebuilding. Let’s start with the name. The “American Association of Retired Persons&lrquo; just does not fit with our generation, does it? Well, for a brief period back in the seventies, a few of their rebellious members called themselves the Gray Panthers. Kinda’ lame, isn’t it? Baby Boomers should be associated with real rock n’ roll, doing your own thing, Disneyworld, Simon and Garfunkel... not some fat, bald guy riding around on a 3-wheeled, motorized scooter with a golf club in one hand while sucking wind on an asthma inhaler. No... just no!



[Editor’s note: A while back, Hershel warned us about that letter from the AARP. By now, most of us have received it. But the warning that Hershel provided is still valid. Boomers, pay attention.]

Well, you can’t say that nobody warned you. You can’t say you never thought it would happen to you. Because it will; I guarantee you; it will! I’m warning you... here and now. Bill Geist wrote about it in his book, “The Big 5-Oh.” I am talking about the most dreaded letter you have received since the draft board sent you that ominous note that began, “Greetings...” I am referring here to that letter from the American Association of Retired Persons (AARP) inviting you to join the ranks of... old people.

Somehow the AARP has tapped into the government files. Every morning they get a list of people about to turn 50. According to Geist, that amounts to one every 7 1/2 seconds. (Not that there is any significance to it, but I’ll bet that that is also the rate at which we lost our virginity back in the sixties.... or for me, the eighties.) Anyway, the AARP cranks out a letter to you scheduled to arrive on the very day you have been dreading for at least fifteen years. I think this constitutes piling on, and the AARP should be prohibited from sending you anything reminding you of your age for at least six months after you turn 50. (There’s a good chance you’ll be dead by then, anyway.) I’d suggest proposing such a law to Congress, but the AARP lobbyists have most every congressman in their back pocket, so it’s probably not worth the effort.

Anyway, they send you this cutsie letter telling you of all the benefits that accrue to... old people. There is strength in numbers, they remind you. For a mere $12 a year, you can become... an official old person. Well, $12 a year every 7 1/2 seconds amounts to a pool of new revenue for the AARP of about $33 million dollars per year. Over the next decade, that’s a third of a billion dollars in NEW revenue for the AARP. Even old people can count. Apparently they have figured that there is money in numbers, too. The AARP is positioning themselves for a bonanza the likes of which nobody has seen since Gerber Foods at the end of World War II. So you can see why we have the undivided attention of the AARP. Not that we want it.

To continue reading this essay, please join us as a member at BBHQ!

BBHQ Membership -- $9 Per Year -- Here's What You'll Get:

  • Access to hundreds of boomer stories about
        boomers, growing up, growing older,
        staying young, staying smart,
        and remembering the good ol' days
  • 18 books in the BBHQ Trivia Library
  • BBHQ’s Name That Tune quizzes
  • Who Said That?
  • What’s in a Number?
  • What’s in a Number? - R&R edition
  • The Name Game
  • The Boomer Movie Quiz
  • A BBHQ Time Capsule Report
  • Unlimited access to lyrics to over 750 songs
  • Search the title and artist of over 4,000 oldies
  • Search 750 song lyrics for a word or phrase
  • Print the boomer verbal collages -
         (Home Page/60s/70s pages)
  • Access to other special features
  • The great comfort of knowing that you
        have helped save us from financial
        disaster. (We are too small to fail.)


$9 per year... come on!

All we need here is your name and e-mail address:

First name:     Last name:

E-mail address: Please enter this security

1 year, $9         5 years, $35   (save $10)


We'll send you to to process your payment; then, PayPal will send you back here as a new member. Your payment will go through the secure, encrypted services of, the most trusted Internet payment system.

Click here for great pictures, posters & autographs

If you want a reply from us, include your name
and e-mail address:

(Your message will not get to our staff unless you include your name and e-mail address.
But we will never share your e-mail address with anyone.
Our statement on privacy is here.)


Hershel's kinda-like-a bio:
 Click here for a quick explanation about the philosophy behind these essays

BBHQ Boomer Stories

essays available
      to everyone

We're Not the Bad

 Old Friends Live on Stage (Deluxe Edition) (2 CD/1 DVD)
"Old Friends Live on Stage (Deluxe Edition) (2 CD/1 DVD)," 55 songs: 2 CDs and a DVD from their last concert tour.
Click here to order this great collection.

The Boomer Essays - On Being a Boomer:

The BBHQ Freedom Series

(Mouseover to preview each story)

essays available to everyone

  Declaration of Independence
        What is Says; What it Means

The Boomer Health Care Series
    (Mouseover to preview each story)

The Midlife

Crisis Series

Middle Age &

the Mazdamobile

The Teach, Preach and Nag Series
    (Mouseover to preview each story)

    (Mouseover to preview each story)

essays available to everyone

Hell No; We Won't Go!

    What Will We Do?

    Do Not Go Gentle

The Boomer Money Series
    (Mouseover to preview each story)

The BBHQ Vacation Series
(Mouseover to preview each story)

Please help us by buying stuff through our link to

Search:   All Products   Books   Videos   Toys   Electronics
        Popular Music   Classical Music a whole lot more than just books!
Enter keyword(s):
Please check our Library or Video selection, or use this form to buy stuff from We need all the help we can get! Thanks.

The BBHQ Feature Album is "Old Friends Live on Stage (Deluxe Edition) (2 CD/1 DVD)," by Simon & Garfunkel. If you were fortunate enough to see them in concert in 2003, I do not have to sell you. The concert was terrific! This album collection includes 55 songs, plus their new recording, "Citizen of the Planet," and one of the songs sung by the Everly Brothers during the concert. The DVD was recorded during their concert in Madison Square Garden in 2003. For any S&G fan, this is a must have! But then, you knew that already, didn't you?  Old Friends Live on Stage (Deluxe Edition) (2 CD/1 DVD)

The BBHQ Feature Book is “Bobby Rydell – Teen Idol on the Rocks.” This is a “behind the scenes” story of one of the boomers’ first rock n’ roll stars. Told in the first person, Bobby chronicles his short ride to the pinnacle of fame and fortune, his glide through the 70s and 80s, and how he nearly lost it all. Relax; it has a happy ending. Bobby was (and is) a “normal” Philly guy... with an absolute love of music and an amazing gift. For any fan of early rock n’ roll, it’s a wonderful story. And yes, Bobby Rydell is still on tour, playing to boomer fans all over the world. Click here for a closer look at the book.

  Click to go to other BBHQ pages
  privacy | contact us | FAQ | member services | BBHQ newsletter | this week’s essay | site nav | mobile?

Copyright © 1997-2018, Baby Boomer HeadQuarters - WWW.BBHQ.COM - All rights reserved._
contact the Webmaster